Like many nonprofits, the League of Women Voters uses its eblasts and e-appeals to garner support and attention from constituents on its mailing list.
We are honored to be working with the League to improve its emails through:
- A beautiful new mobile-friendly Salsa template
- A custom landing page for each appeal, along with custom autoresponders
- Campaign-specific enhancements like custom autoresponders and graphics
- Custom welcome series for new donors, to encourage long-term engagement after an initial action
For the May appeal we imported the lists, including custom tracking codes, which allowed us to change the ask amount on the donation forms based on a donors previous giving level. The appeals went out to around 34,000 supporters, and raised nearly 5 times more than the previous appeals!