Christine has been strategizing and building content professionally since 2012, spending most of that time working to amplify nonprofit voices. With a front-row seat to the impact a great digital marketing strategy can have on an organization’s growth, she’s made it her goal to help as many nonprofits as she can harness the power of the internet. She enjoys working with organizations of all sizes and a wide range of missions to create and effectively execute marketing plans.
And marketing plans that include Google Ad Grants, search engine optimization (SEO), generative engine optimization (GEO), email marketing, and social media marketing are icing on the cake for her. With heaps of experience across all of these areas, Christine keeps her skills sharp by following the latest news and innovative strategies. She also loves sharing what she’s learned with the wider nonprofit community, and has spoken at both the Digital Strategy Summit and the Bridge Conference.
Outside of work, she loves traveling to new places, reading about different cultures, and exploring the outdoors. But snuggling up on the couch with her husband, kids, two dogs, and a hot mug of chai tea (from her top secret recipe) is just as inviting.
Education
Bachelor of Journalism, University of Missouri-Columbia
- Superpowers
Patience, instantly beloved by dogs, keen ability to untangle complicated marketing campaigns from afar
- Past Employers
- Wired Impact, Om Shanti Mandiram
- Zombie Apocalypse Survival Timeline
- 6 months
- Pets
- Two dogs: Penny and Jiri
Weapons
Kill them with kindness
Skills
Crafting effective nonprofit calls to action, simplifying complicated theories, generating Google Ad Grant success stories, storytelling, creating content that’s helpful for both humans and bots