The Nonprofit WordPress Experts
The best nonprofit websites use storytelling, imagery, interactive features and other engaging design elements to capture attention and inspire their audiences to take action for a good cause. And when most nonprofit marketers think about building a snazzy new site… More
If your nonprofit has hosted a fundraising event before, you know that the planning process involves many moving parts. Some aspects will be the same no matter what type of fundraising event you choose, such as creating a budget and developing… More
As you’re thinking about how to create a political campaign website, keep one main goal front and center — educating constituents. Your political campaign website design should present your values and your campaign promises to constituents through deliberate imagery and… More
Let’s say you’re a fundraiser for a local public history organization. Your team launched a large-scale fundraising campaign, and you’re on your way to raising more than ever before to renovate your museum, invest in new software, and hire another program coordinator.… More
The increasingly digital nature of nonprofit marketing and outreach makes it nearly impossible to avoid website development. As a nonprofit leader, you’re likely following web design best practices to ensure you maintain a site that fulfills its necessary purposes. However, basic website… More
Nearly every nonprofit collects a wide variety of donor data. These data points come from donation forms, event registrations, volunteer sign-ups, major donor prospect research, and more. But if your donor data simply sits in your database without being examined, it… More
You may have heard that Google Analytics is a powerful tool for gaining insights about your website and digital marketing strategies. But Google Analytics for nonprofits? How can Google Analytics work for your organization and its website? While Google’s Universal… More
After you’ve put in so much work creating a beautiful website for your nonprofit, you’ll want to drive as much traffic to it as possible. You can accomplish this by optimizing your website for search engines. A website with strong… More
We see it all the time. An organization spends a ton of time perfecting its website through an extensive redesign process only to leave it untouched, gathering metaphorical dust in the months and years after launch. Website maintenance for nonprofits… More
Sometimes I think “bad nonprofit donation form choices” could be its own drinking game. Of course, we’re not in the habit of boozing it up in the middle of the work day. But we do love taking shots at bad… More
Cybersecurity for nonprofits is a trending topic, especially as cyber attacks are getting more and more sophisticated. Cyber attacks use computers and networks for nefarious activities and include things like hacking and data breaches, phishing, malware, and ransomware attacks. Is… More
Membership programs are an excellent way for nonprofits to deepen relationships and build a sense of community. If your organization is an association, memberships are even more essential to operations. But in order to be successful, memberships need to actually feel… More
Cultivating an online presence has become a must-have for nonprofits looking to expand their audience. Digital fundraisers are accessible, relatively inexpensive, and adaptable. Their success also relies on your nonprofit’s ability to market via social media. Email, text, and other direct communication… More