SOUL RYEDERS was looking to streamline and automate a confusing, manual Wig Exchange process to make it easier for clients and their team to navigate. Considering the fact that most people come to SOUL RYEDERS for support during a very difficult time in their lives, it was important to make the process of browsing and reserving wigs before a fitting appointment as kind and welcoming as possible.
Our team built a customized WooCommerce shop for clients to browse and select wigs, as well as a WordPress landing page that explains it all in detail to quell any confusion around the process.
Unlike the old process, the intuitive new Wig Exchange is much more user-friendly. It’s easier for their team to manage and for their clients to navigate, offering a more welcoming experience for clients. Plus, the new Wig Exchange matches their current branding to prevent any confusion around the program’s connection to SOUL RYEDERS.
